The week in content marketing

May 21, 2012Uncategorized

Another week in the world of content marketing went by last week, but it didn’t go by unnoticed! We’ve plucked some of the best bits and put them together in a neat little pile for you. Enjoy!

1) Social and content should work together

In order for your website to be found you need to participate in numerous online marketing tactics that need to be integrated into one strategy. Two important parts of an online strategy are content marketing and social media.

2) Content Marketing Australia

Our LinkedIn group was getting pretty popular so we decided to share the wealth. You can now find us on Facebook, chatter with us on Twitter or get on our Google+ for tips and tricks from a group of content marketing fanatics!

3) Lessons in quality content marketing from recent search updates

There have been a lot of changes to Google search post-Panda and post-Penguin, and businesses can use these insights to think about how to improve SEO.

4) 5 content marketing lessons from Gene Simmons of KISS

Believe it or not, here are five business quotes from Gene that translate into great advice for B2B marketing professionals looking to build or improve their current content marketing strategy.

5) Coles vs. Woolies: Battle of the Brands

In our very own special blog we take a look at how Australia’s ‘Big 2’ are faring online and on stage. On stage? Have a read – you’ll see what we mean!

And finally, congratulations to Priscilla Chan and Mark Zuckerberg from all at King Content. We wish you all the happiness and success in the future, although you’ve clearly covered the latter!