Careering at King Content: Liam, Graphic Designer

March 21, 2016Uncategorized

Recently King Content has had immense growth and with that has come the opportunity for some of our freelance staff to come on board as a full time team member in to service clients in the region. We think it’s a pretty cool feat, so we asked them to put it into their own words.

Liam Gardner, Graphic Designer

Liam Gardner, Graphic Designer

Tell us when you first started at KC and describe your first role:

I received an email back in early 2014 from Louisa McSpedden, Strategic Content Planner at King Content, offering the opportunity for some freelance work two to three days a week, in which I’d take care of all and any design requests. Having just completed a three-month sabbatical working on a cattle ranch in the outback, I was keen to flex my design muscle. Of course, I said yes. During a particularly fruitful freelance period, the lure of being an official part of King Content’s relentless success became too great, and I signed on the dotted line in July 2015.

Where did you see yourself heading when you first started and compare that to where you are now:

Our social media offering was still in its infancy in early 2014 and ‘designing for social’ was a relatively new concept for me. It was a great opportunity to explore this facet of design and gain new insights alongside the growing agency. My role now is almost unrecognisable to what it was back then, and has allowed me to both broaden and refine my skill set in a short time.

What does your role entail in AU?

My role extends far beyond King Content’s Sydney HQ, as I service all seven of King Content’s offices globally; the work is both in-house and client based. If I had to sum up the elements that make up my role at King Content I would have to say: designer, project manager, delusional heartthrob, art director and collaborator.

What are you most excited about?

I’m a firm believer that exposure and progression go hand-in-hand, and the recent acquisition by iSentia will open up a whole host of new opportunities in terms of creative collaboration.

What do you find most inspiring?

Look behind any creative success story and you’ll usually find a great team, a group of passionate people who raise each other’s game. That’s the beauty of a design role at King Content; you get to collaborate with every other department and, as such, it became clear to me early on how talented the team is in every aspect of what they do.

Tell us a little about your plans for Sydney (outside of work)

Review every whisky bar in the city; quit while I’m ahead playing two-up one year; cycle to Melbourne; overturn the Sydney lockout laws; grow the Seeds; win the Australian Open of Surfing 2020; find a sheila; and be the proud owner of a French Bulldog.


 Interested in a career with us? Visit our careers page.